Cost is a critical KPI that business closely monitor, second only to conversions. Build trust by providing a detailed breakdown of every dollar spent, analyzing key metrics such as CPA, CTR, CPM, and CPC. Customize your insights by setting specific date ranges, campaigns, ad groups, or individual ads, allowing for accurate comparisons and trend analysis over time.

Achieve streamlined PPC reporting at the campaign, ad group, and ad level with ease. Our advanced, at-a-glance insights are paired with intuitive reporting designed for your business understanding. Utilize a single report to aggregate and compare PPC data across various paid marketing efforts, providing a comprehensive view of performance.

Many business are entrepreneurs who don’t adhere to a 9-to-5 schedule. When they require fresh data for a pitch or presentation, they need immediate access. However, the native AdRoll dashboard can often lead to “information overload.” With a live, custom business dashboard, you can provide business with precisely the data they need, exactly when they need it. Highlight all the performance metrics that matter most to them, ensuring clarity and relevance at their fingertips.

Effortlessly track key metrics such as CTR, total conversions, and conversion rates with our goal tracking and commentary feature. Deliver clear insights and actionable feedback directly within your reports, highlighting successes while identifying areas for improvement. Keep business informed and engaged, demonstrating your business value and ensuring alignment on performance goals.

Extract the essential data points that showcase your business success with custom metrics. Combine multiple data points to create unique formulas for tracking goals, such as displaying total PPC ad spend across various platforms or calculating gross profit to highlight campaign effectiveness.

Customize your reports effortlessly using drag-and-drop widgets, ensuring your metrics align perfectly with your business objectives and your business strategy.